Qualify the owner quickly
Stage, team size, biggest growth blocker, urgency, and whether they want coaching, academy, or content first.
Preview concept - business-owner enquiry flow
Help owners ask better first questions before the discovery call.
A focused mobile-first direction for Coaching 360 that keeps the confident Kevin Riley business-growth positioning, while adding a lower-friction path for prospects who are not ready to jump straight into Calendly.
Built around public Coaching 360 cues
Kevin Riley
Business owners
Discovery call
Scaling Up
360 Academy
Events and content
Lead capture
Keep Calendly, but add a softer path for unsure prospects.
Route the conversation
Send ready prospects to a discovery call, while warmer leads can ask a short question through WhatsApp.
Make follow-up visible
Email or Google Sheet logging stores source, status, owner, reminder time, and next action.
WhatsApp CRM concept
A simple route from website visit to booked coaching conversation.
The WhatsApp button does not replace the discovery-call flow. It gives mobile visitors a practical second route while the team still captures useful context: challenge, business stage, preferred next step, status, and a reminder if the lead has not moved forward.
Lead
Founder-led service business
Need
Growth plan + accountability rhythm
Status
WhatsApp question answered
Reminder
Invite to discovery call tomorrow
FAQ/chatbot starter